Search engine optimization, or SEO, is an important aspect to consider when choosing a web host. The web host you decide to use should give you a web hosting solution that is SEO friendly. You need to be able to optimize your site and allow it to draw in as much traffic as possible. It is important to optimize your site to increase your organic traffic and easily draw in more customers. Every web hosting company is going to allow you to optimize your site for search engines, but that process is better with certain hosting companies.
With StatCounter, members have the ability to track the progress of their website. They will be able to monitor traffic and what pages are drawing in the most viewers. It is important to measure your success and StatCounter tools make it easy to do so. Your website is important, and increasing your traffic plays a vital role in your site’s earnings. We may not provide hosting, but we do provide valuable insight on services and their role in your business. With that said, here is a look at SEO hosting, why it’s important, and what providers are great for SEO.
If you are interested in learning more about web hosting and how it benefits your business, we offer a wide array of articles on the subject. Be sure to check out the articles below to learn more about web hosting solutions:
The Role of SEO in your Business
There are a couple ways to get traffic to your site. Paid traffic and organic traffic are the major categories. Paid traffic is when you buy ad space on a search engine or website to increase the traffic to your site. Search engine optimization, on the other hand, is the main method used to grow your organic traffic. The content you have on your website goes toward your search engine rankings. This method takes a lot more time to achieve than paid traffic, but the results are often much greater.
SEO Through Web Hosting
It may not seem like SEO is an aspect affected on the hosting level, but it is. There are many different aspects to SEO, and web hosting actually plays a crucial role in some of these aspects. Your business will benefit from choosing a web host that can provide reliable uptime, high-speed connections, and proper security. These are some of the ways web hosting plays a role in your SEO efforts.
Uptime is the amount of time your website is available. While downtime is unavoidable, there are web hosting companies that can provide your business with much more reliable uptimes than others. If your site experiences a lot of downtime and the information on your site isn’t available, it can really damage your search engine rankings. A reliable site that is always accessible is going to have a good reputation and be seen as a trustworthy site to send traffic.
The load times of your website are increasingly important to your search engine rankings. If you have a site that doesn’t load quickly, this could lead to high bounce rates and traffic leaving your site before they can see any information. Your mobile site also needs to be able to load quickly. A web host with good servers will make sure that your site loads quickly and efficiently, especially on mobile devices. This will keep your website from experiencing high bounce rates and keep it from appearing lower in the results.
It is critical to meet security standards when you have a website that deals with sensitive information. SSL certificates give your site security that allows you to sell products and services through your website. Without the proper security standards set in place, your website is going to get docked points in the rankings. Your site needs to handle private information in a trustworthy fashion if it wants to rank high in the search results.
The Right Web Hosting Provider
In order to meet these expectations, your business is going to need to host its website through a web host that can provide great uptime, speeds, and security. Here are some web hosting providers that will give your business great SEO results:
The Right Web Hosting Provider
1&1 not only provides excellent services, they are also an incredibly affordable solution for businesses. They give businesses plenty of value with their web hosting services along with rock solid uptimes, fast speeds, and a free SSL certificate for your site. SSL certificates are very rarely free, but 1&1 boasts an SSL certificate for one of your sites right out of the gate. You will be instantly able to make a website that is equipped with the power to make it rank through SEO.
This is one of the most popular web hosts, and they boast the power to prove it. GoDaddy deals with a lot of websites and traffic so they have servers that are well equipped to give your business reliable uptime and speeds. They offer 1 year free of an SSL certificate, but that is good enough to get your website up and running. You can implement more security features later.
This is a popular option that is great for many businesses. HostGator has spent a lot of time increasing their IT infrastructure to provide reliable solutions for businesses. The results are servers that give businesses reliable uptime and speeds. Their resources are good, but you will find more power in providers such as 1&1.
Bluehost is also a good solution for businesses. They have a lot of server power because they host many sites. You can rest assured that your site won’t experience much downtime and that the loading speeds will be reliable. They also offer plenty of security add-ons with their service to give you a trustworthy site.
As the trusted domain and web hosting provider of StatCounter, 1&1 offers some of the best web hosting solutions at an affordable cost. Better yet, many of their plans come with a free SSL certificate for added security and protection.
Analyze SEO Traffic With StatCounter
With the best SEO hosting for your business, you’re going to have a lot of visitors for your site. This means it’s time to start tracking your progress and getting a deep understanding of the traffic coming to your site. Our tools allow our valued members to see their traffic, where it is coming from, and what pages are top performers on their sites. Being able to see how visitors are interacting with your site will allow you to improve your website and make effective decisions that will attract more traffic.
If you’d like to speak with us about our tools, you can contact StatCounter member support by filling the form below.
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